China’s market regulators meet in Nanjing to boost consumer environment with new initiatives
On September 17, China’s State Administration for Market Regulation held a national symposium in Nanjing to review progress since 2025 in improving the consumer environment and outline next-phase tasks. Key achievements include a three-year action plan, 290,000 businesses on the “Consumer Check” platform offering no-reason returns, and 302,000 enterprises adopting online dispute resolution. The meeting emphasized fostering “trusted consumption” through market-based incentives and balanced governance.
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China's Market Regulators Hold Meeting to Optimize Consumer Environment in Nanjing
On September 17, the National Market Regulation System held a working symposium in Nanjing, Jiangsu Province, to optimize the consumer environment. The meeting summarized the progress made since 2025 in building a favorable consumer environment and outlined key tasks for the next phase. According to the meeting, market regulators have intensified efforts, achieving significant results. Key accomplishments include launching a three-year action plan approved by the State Council, co-hosting an 'Optimize Consumer Environment Month' with multiple departments, and listing 290,000 businesses on the 'Consumer Check' platform offering no-reason returns. Pilot programs have cultivated demonstration zones including shopping districts, markets, and scenic spots. A revised complaint handling regulation has been issued to improve efficiency. Progress was reported in combating malicious claims under the anti-organized crime campaign, and 302,000 enterprises have joined the online dispute resolution (ODR) system. The meeting emphasized that fostering trustworthy consumption is a key breakthrough, requiring comprehensive planning and immediate action. It called for creating landmark results in consumption clusters, prioritizing market-based incentives to motivate businesses, and balancing cultivation with governance to prevent disputes. Officials from eight regions, including Jiangsu, Fujian, Shandong, and Zhejiang, shared their experiences. Representatives from 31 provinces, municipalities, and the Xinjiang Production and Construction Corps attended.
China's Market Regulators Meet in Nanjing to Boost Consumer Environment
On September 17, the National Market Regulation System held a symposium in Nanjing, Jiangsu Province, to optimize the consumer environment. The meeting implemented decisions from the Communist Party Central Committee and the State Council, summarizing work on consumer environment construction since 2025 and deploying key tasks for the next phase. The meeting noted that since 2025, market regulators have significantly intensified efforts, with notable results. With State Council approval, a three-year action to optimize the consumer environment was launched, and an 'Optimize Consumer Environment Month' was held with multiple departments. The 'Consumer Check' platform listed 290,000 units offering no-reason returns. Pilot programs cultivated demonstration shopping districts, markets, and scenic spots. A revised complaint and reporting handling method was issued to improve efficiency. In coordination with the Central Political and Legal Affairs Commission, progress was made in combating organized malicious claims. Jointly with the Ministry of Justice, diversified resolution of consumer disputes was promoted, with 302,000 enterprises participating in online dispute resolution (ODR). The meeting emphasized that fostering assured consumption is a key breakthrough, requiring comprehensive planning and rapid nationwide launch. Market-based incentives should be prioritized to stimulate business motivation, while both cultivation and governance should be strengthened to prevent disputes. Officials from eight regions shared experiences, and representatives from 31 provinces and Xinjiang Production and Construction Corps attended.
Read sourceChina's Market Regulators Meet in Nanjing to Boost Consumer Environment
On September 17, the State Administration for Market Regulation (SAMR) held a national symposium in Nanjing, Jiangsu Province, to discuss optimizing the consumer environment. The meeting reviewed progress in 2025 and outlined key tasks ahead. According to the SAMR, significant achievements include the launch of a three-year action plan to optimize the consumer environment, a multi-department 'Optimize Consumer Environment Month' campaign, and the listing of 290,000 businesses on the 'Consumer Check' platform offering no-reason returns. Pilot programs have cultivated demonstration zones including shopping districts, markets, and scenic spots. A revised complaint handling regulation was issued to improve efficiency. In cooperation with the Central Political and Legal Affairs Commission, progress was made in combating malicious claims under the anti-organized crime campaign. Jointly with the Ministry of Justice, 302,000 enterprises have adopted online dispute resolution (ODR). The meeting emphasized that fostering confident consumption is a key breakthrough, requiring comprehensive planning and rapid nationwide rollout. Market-based incentives should be prioritized to motivate businesses, while both cultivation and governance must be strengthened to prevent disputes. Officials from eight regions, including Jiangsu, Fujian, Shandong, and Zhejiang, shared their experiences. Representatives from 31 provinces and SAMR departments attended.
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China's Market Regulators Hold Meeting to Optimize Consumer Environment in Nanjing
On September 17, the National Market Regulatory System held a symposium in Nanjing, Jiangsu Province, to optimize the consumer environment, as reported by People's Financial Information on September 24. The meeting, following directives from the Communist Party Central Committee, the State Council, and the State Administration for Market Regulation, reviewed progress in consumer environment construction since 2025 and outlined key tasks for the next phase. Emphasis was placed on accelerating the cultivation of 'reassuring consumption' (放心消费) as a breakthrough to drive improvements. Officials called for comprehensive planning to quickly launch initiatives, focusing on 'reassuring consumption' clusters to produce landmark results. Market-based incentives were highlighted to stimulate internal motivation among businesses. The meeting stressed a dual approach of cultivation and governance to prevent and reduce consumer disputes at the source. It also urged the establishment of a correct performance outlook to enhance the credibility of the 'reassuring consumption' brand through tangible results.
China's market regulators hold meeting to optimize consumer environment in Nanjing
On September 17, the National Market Regulatory System held a symposium in Nanjing, Jiangsu Province, to optimize the consumer environment, according to a September 24 report from People's Financial Information citing the State Administration for Market Regulation. The meeting implemented decisions from the Communist Party Central Committee and the State Council, as well as requirements from the administration's party group. It reviewed progress in consumer environment construction since 2025 and outlined key tasks for the next phase. The meeting emphasized that fostering 'reassuring consumption' is a breakthrough to drive improvements in the consumer environment, requiring comprehensive planning and swift nationwide implementation. It called for accelerating the creation of landmark results through 'reassuring consumption' clusters, placing market-based incentives at the forefront to stimulate business operators' internal motivation, and balancing cultivation with governance to prevent and reduce consumer disputes from the source. The meeting also urged establishing a correct view of performance and enhancing the credibility of the 'reassuring consumption' brand through tangible results.
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