Madonna, Shakira, and BTS to Headline First FIFA World Cup Final Halftime Show
Madonna, Shakira, and BTS are set to headline the inaugural halftime show during the FIFA World Cup final on July 19, 2026. The event will take place at MetLife Stadium in New Jersey, marking a significant shift as the tournament introduces a Super Bowl-style entertainment format to soccer's biggest match. This performance is part of a four-year partnership between FIFA and Global Citizen, aimed at raising $100 million for the FIFA Global Citizen Education Fund to support youth soccer and education programs worldwide. Coldplay frontman Chris Martin will curate the show. The 2026 World Cup, hosted jointly by the United States, Mexico, and Canada, is the largest in history with 48 teams. The inclusion of these global superstars highlights FIFA's strategy to merge sports with mainstream pop culture, leveraging the massive fan bases of the featured artists to engage a broader global audience while promoting charitable initiatives.
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