FIFA to Charge Public for Access to 2026 World Cup Final Press Conference

Days before the 2026 World Cup final between Spain and Argentina, FIFA has announced a new revenue-generating initiative: opening the pre-match press conference to the general public for a fee. In partnership with Fanatics Fest in New York, fans can attend the press conference featuring FIFA President Gianni Infantino and the two finalist coaches for $81.54 (adults) or $26 (children). Attendees may listen and watch but cannot ask questions. The event is part of a broader commercialization trend by FIFA during this World Cup, which also includes paid cooling breaks, supporter names on giant screens, and sales of turf pieces. Additionally, photo sessions with football stars like Rio Ferdinand and Vozinha are offered at extra cost, with some sessions already sold out.

First published Aug 4, 02:04 PM UTCUpdated Jul 17, 10:57 AM UTC1 reports · 1 sources

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FIFA to Charge Public for Access to 2026 World Cup Final Press Conference

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FIFA to Charge Public for Access to 2026 World Cup Final Press ConferenceHome Football - actualitésWesternJul 17, 10:57 AM UTC

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