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Sleepytime Tea owner Hain Celestial to sell international business for $323M
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Hain Celestial, the owner of Sleepytime Tea, announced plans to sell its international business to global private equity firm Aurelius for an estimated $323 million. Net proceeds from the transaction are expected to range between $305 million and $310 million, with the deal closing in Hain's fiscal second quarter ending December 31. The sale includes brands such as Joya and Natumi plant-based beverages, Hartley's jelly, and Linda McCartney Foods. This divestiture is part of Hain's broader strategy to simplify its portfolio and reduce debt, following the earlier sale of its North American snacks business for $115 million in February 2026. Once completed, Hain will retain a smaller set of brands including Celestial Seasonings teas, The Greek Gods yogurt, and Earth's Best Organic baby food. CEO Alison Lewis stated the transaction would allow the company to focus resources on debt reduction and core growth opportunities. Hain also expects to generate approximately $16 million in annualized cost savings compared to fiscal 2026.
Source report
Source: Food Dive · Christopher Doering Mon, September 14, 2026, 4:00 AM PDT · 2 min read
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Dive Brief
- Hain Celestial plans to sell its international business to global private equity firm Aurelius for an estimated $323 million.
- Net proceeds from the transaction are expected to range between $305 million and $310 million.
- The transaction is expected to close in Hain's fiscal second quarter ending December 31.
- The sale includes Joya and Natumi plant-based beverages, Hartley's jelly, and Linda McCartney Foods, as part of Hain's efforts to simplify the company and pay down debt.
- Once the deal is completed, Hain will retain a handful of brands, including Celestial Seasonings teas, The Greek Gods yogurt, and Earth's Best Organic baby food.
Dive Insight
Once a serial acquirer, Hain has spent much of 2026 slimming down its previously sprawling business. In February, the New Jersey-based company announced it would divest its North American snacks business, including Garden Veggie Snacks, Terra chips, and Garden of Eatin', to Canadian snacks manufacturer Snackruptors for $115 million.
Now, Hain is selling its international business, which generated $151 million in sales during the fourth quarter ending June 30 — close to 60% of the company's overall sales during the period. Once the transaction closes, Hain will be left with a business that posted $112 million in sales during the fourth quarter.
Hain, which once had a disparate group of brands in nearly 40 different categories and a portfolio with little coherence, has prioritized slimming down its business to focus on core offerings and categories with the most growth opportunities. Previously the go-to natural and organic brand, Hain has seen its market-leading position evaporate as big food companies and private label brands launch similar products amid growing consumer interest in better-for-you options.
"Completing the transaction announced today would advance our strategy to simplify our portfolio and enable us to focus our resources on further reducing the Company's debt," said Alison Lewis, Hain's CEO, in a statement. "The resulting North American business would feature leading brands in attractive categories with a more streamlined operating model and greater focus on core growth opportunities."
As Hain looks to curtail spending, the company also said it is taking steps to cut costs in a move expected to generate approximately $16 million in annualized savings compared to fiscal 2026.
Recommended Reading
- Hain Celestial sells North American snacks business for $115M
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Hain Celestial sells international business to Aurelius for $323 million to focus on North America