Apple Expected to Launch Foldable iPhone Ultra at $2,000 at Wednesday Event

Published Sep 7, 11:03 AM UTC

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Apple's upcoming launch event on Wednesday is anticipated to introduce the iPhone 18 and iPhone 18 Pro models, alongside a new foldable iPhone Ultra. The foldable device is expected to have a starting price near $2,000, targeting high-end buyers. This marks Apple's entry into the foldable smartphone market, competing with other premium devices. The event is likely to showcase Apple's continued focus on innovation and premium pricing strategies. The report comes from MarketWatch, citing industry expectations ahead of the official announcement.

Source report

Apple's upcoming launch event on Wednesday is anticipated to feature the iPhone 18 and iPhone 18 Pro, alongside a new foldable iPhone Ultra with a starting price near $2,000.

Source

MarketWatch.com - Top StoriesNeutral / independent

Original headline: A $2,000 iPhone is coming soon as Apple aims for high-end buyers

Original language: EN-US

Part of this Story

Apple to debut foldable iPhone Ultra at September 9 event under new CEO John Ternus

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