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FinanceDubai DET partners with Julius Baer to attract global ultra-high-net-worth investors
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Dubai's Department of Economy and Tourism (DET) has partnered with Swiss wealth manager Julius Baer to help overseas investors, business owners, and family offices establish or expand operations in Dubai. The collaboration aims to create formal pathways for ultra-high-net-worth individuals under the Dubai Economic Agenda D33. Julius Baer, which has operated in Dubai for over two decades, reported assets under management of SFr547bn ($666.9bn) as of June 2026 and a 128% profit increase in the first half of 2026. DET stated the alliance will help global investors understand Dubai's economic direction and ecosystem. The partnership is seen as a natural extension of Julius Baer's long-standing commitment to the region.
Source report
Julius Baer (Middle East) has entered into an agreement with Dubai's Department of Economy and Tourism (DET) to assist overseas investors, business owners, and family offices in establishing or expanding their activities in the emirate.
The partnership aims to create more formal pathways for family offices, entrepreneurs, and ultra-high-net-worth individuals within the framework of the Dubai Economic Agenda, D33.
Key Details
- Parties involved: Julius Baer (Middle East) and Dubai's Department of Economy and Tourism (DET)
- Objective: Help global investors understand Dubai's economic direction, engage with its ecosystem, and assess opportunities for wealth and enterprise expansion
- Framework: Dubai Economic Agenda, D33
Executive Comments
Rahul Malhotra, Head of Region Emerging Markets at Julius Baer, stated:
"Dubai has earned its place as one of the world's leading hubs for wealth management, and that is a view Julius Baer has held, and acted on, for more than two decades. Our long-standing presence here gives us a depth of market knowledge that allows us to respond confidently to clients when they are assessing where to base their wealth, their businesses, and their families. Our structural confidence in this market has not wavered, and this partnership with DET is a natural extension of the commitment Julius Baer has demonstrated here from the very beginning."
Hadi Badri, CEO of the Dubai Economic Development Corporation (DEDC), the economic development arm of DET, commented:
"Dubai's sustained growth as a global hub for wealth and investment reflects visionary leadership, policy stability, and long-term economic planning. Our partnership with Julius Baer strengthens our ability to convert strategic interest into structured establishment and investment outcomes."
Julius Baer at a Glance
- International network: Covers more than 25 countries and 60 locations
- Assets under management: SFr 547 billion ($666.9 billion) as of end of June 2026
- First-half 2026 performance: Profit more than doubled, with IFRS net profit of SFr 673 million for the six months to June, up 128% from SFr 295 million in the first half of 2025
This article was originally created and published by Private Banker International, a GlobalData owned brand.
Source
Yahoo FinanceWestern
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Dubai DET partners with Julius Baer to support global investors