Story · Toyota
This Is America’s Worst Car Brand
According to the American Customer Satisfaction Index (ACSI) Automobile Study 2026, Chrysler is ranked as America's worst car brand among 16 mass market brands, scoring 67 out of 100, well below the average of 78. The brand, owned by Stellantis, has seen sales collapse by 80% over two decades, from nearly 600,000 vehicles in 2005 to fewer than 125,000 in 2024. Stellantis has underinvested in Chrysler, which now only sells two minivans (Pacifica and Voyager). Toyota topped the rankings with a score of 83, followed by Subaru at 81. The article notes that reviving Chrysler would require billions in investment and would pit new models against Stellantis' own Jeep and Ram brands, making a meaningful recovery nearly impossible.
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