David Beckham's huge World Cup payment blows away Shakira and Justin Bieber
David Beckham earned an estimated £19 million from the 2026 World Cup, surpassing Shakira (£15m) and Justin Bieber (£12m) in tournament-related earnings. The former England and Manchester United star was highly visible at the event, attending games and appearing in adverts for McDonald's, Walkers, and Stella Artois. Brand expert Nick Ede noted that global brands pay tens of millions for celebrity endorsements during the World Cup due to its billions-strong audience. Beckham's earnings also exceeded the combined £8m received by the England squad for finishing third. His son Brooklyn Beckham also made an estimated £1m from a DoorDash commercial. The article highlights the immense commercial value of 'Brand Beckham' in the United States, where he is a part-owner of Inter Miami.
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David Beckham's huge World Cup payment blows away Shakira and Justin Bieber
David Beckham earned an estimated £19 million from the 2026 World Cup, surpassing Shakira (£15m) and Justin Bieber (£12m) in tournament-related earnings. The former England and Manchester United star was highly visible at the event, attending games and appearing in adverts for McDonald's, Walkers, and Stella Artois. Brand expert Nick Ede noted that global brands pay tens of millions for celebrity endorsements during the World Cup due to its billions-strong audience. Beckham's earnings also exceeded the combined £8m received by the England squad for finishing third. His son Brooklyn Beckham also made an estimated £1m from a DoorDash commercial. The article highlights the immense commercial value of 'Brand Beckham' in the United States, where he is a part-owner of Inter Miami.