Xiaomi CEO Lei Jun's Douyin Livestream Suspended for Driving Violation
Xiaomi founder and CEO Lei Jun experienced a temporary suspension of his livestream on the Chinese social media platform Douyin after being reported for streaming while driving. The incident occurred during a broadcast intended to mark the end of the Year of the Dragon. During the session, Lei announced that deliveries of Xiaomi’s SU7 electric vehicle had exceeded 150,000 units. However, at 1:48 p.m., his account was abruptly suspended following a user report submitted at 1:36 p.m., which included evidence of him operating a vehicle while broadcasting. The livestream resumed approximately one hour later at 2:52 p.m., and his account has since returned to normal operation. Notably, while the event was simulcast on multiple platforms including Bilibili, WeChat, Weibo, and Xiaohongshu, only the Douyin stream faced enforcement action. This incident highlights strict platform moderation policies regarding distracted driving and safety violations, even for high-profile tech executives. The report, originally cited by Chinese media outlet IThome and covered by TechNode, underscores the intersection of corporate promotion, social media regulations, and public safety compliance in China's digital ecosystem.
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Xiaomi CEO Lei Jun's Douyin Livestream Suspended for Driving Violation
Xiaomi founder and CEO Lei Jun experienced a temporary suspension of his livestream on the Chinese social media platform Douyin after being reported for streaming while driving. The incident occurred during a broadcast intended to mark the end of the Year of the Dragon. During the session, Lei announced that deliveries of Xiaomi’s SU7 electric vehicle had exceeded 150,000 units. However, at 1:48 p.m., his account was abruptly suspended following a user report submitted at 1:36 p.m., which included evidence of him operating a vehicle while broadcasting. The livestream resumed approximately one hour later at 2:52 p.m., and his account has since returned to normal operation. Notably, while the event was simulcast on multiple platforms including Bilibili, WeChat, Weibo, and Xiaohongshu, only the Douyin stream faced enforcement action. This incident highlights strict platform moderation policies regarding distracted driving and safety violations, even for high-profile tech executives. The report, originally cited by Chinese media outlet IThome and covered by TechNode, underscores the intersection of corporate promotion, social media regulations, and public safety compliance in China's digital ecosystem.
TechNode