TSMC Launches 'Ji Mi' Honey Brand to Highlight Biodiversity Efforts
Taiwan Semiconductor Manufacturing Co (TSMC), the world's largest chip foundry, has officially launched a branded honey product named 'Ji Mi.' This initiative is the result of a collaboration with local beekeepers and Tunghai University, situated near TSMC's fabrication facilities in the Taiwan region. The company states that the honey serves as a tangible representation of its ongoing biodiversity conservation efforts. Through systematic surveys and the replanting of native vegetation around its industrial sites, TSMC has successfully created an environment conducive to bees returning and establishing colonies. The product was unveiled at the 2025 Asia-Pacific Sustainability Expo during the 'Sustainability × Growth Forum.' TSMC describes 'Ji Mi' as a strategic method to connect its factory-area ecology with community partners, demonstrating how high-tech manufacturing can coexist with environmental stewardship. This move highlights the semiconductor giant's commitment to corporate social responsibility and ecological sustainability, extending its brand presence beyond technology into community-focused environmental projects.
Wire timeline
TSMC Launches 'Ji Mi' Honey Brand to Highlight Biodiversity Efforts
Taiwan Semiconductor Manufacturing Co (TSMC), the world's largest chip foundry, has officially launched a branded honey product named 'Ji Mi.' This initiative is the result of a collaboration with local beekeepers and Tunghai University, situated near TSMC's fabrication facilities in the Taiwan region. The company states that the honey serves as a tangible representation of its ongoing biodiversity conservation efforts. Through systematic surveys and the replanting of native vegetation around its industrial sites, TSMC has successfully created an environment conducive to bees returning and establishing colonies. The product was unveiled at the 2025 Asia-Pacific Sustainability Expo during the 'Sustainability × Growth Forum.' TSMC describes 'Ji Mi' as a strategic method to connect its factory-area ecology with community partners, demonstrating how high-tech manufacturing can coexist with environmental stewardship. This move highlights the semiconductor giant's commitment to corporate social responsibility and ecological sustainability, extending its brand presence beyond technology into community-focused environmental projects.
TechNode