Pedro Pascal Sues Chilean Spirit Brand Over 'Pedro Piscal' Name
Hollywood actor Pedro Pascal is engaged in a legal dispute with David Herrera, a Chilean entrepreneur who registered the brand name 'Pedro Piscal' for his pisco spirit in 2023. Pascal, who was born in Chile and remains a popular figure there, argues that the brand name infringes on his personal name and established brand identity. Although Pascal did not attend the court hearing personally, his legal team has successfully transferred ownership of related online domains to the actor and secured a trademark for his name. Herrera defends the name as a playful combination of 'Pedro' from the pedro ximénez grape variety and 'piscal,' a colloquial term for a pisco cocktail, stating he does not use Pascal's likeness. This case mirrors previous legal battles in Chile where local businesses used puns on Hollywood names, such as 'Miel Gibson' and 'Superpan,' often emerging victorious against major entertainment corporations. The outcome of this specific lawsuit is expected by the end of the year, highlighting the ongoing tension between international celebrity rights and local cultural wordplay.
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Pedro Pascal Sues Chilean Spirit Brand Over 'Pedro Piscal' Name
Hollywood actor Pedro Pascal is engaged in a legal dispute with David Herrera, a Chilean entrepreneur who registered the brand name 'Pedro Piscal' for his pisco spirit in 2023. Pascal, who was born in Chile and remains a popular figure there, argues that the brand name infringes on his personal name and established brand identity. Although Pascal did not attend the court hearing personally, his legal team has successfully transferred ownership of related online domains to the actor and secured a trademark for his name. Herrera defends the name as a playful combination of 'Pedro' from the pedro ximénez grape variety and 'piscal,' a colloquial term for a pisco cocktail, stating he does not use Pascal's likeness. This case mirrors previous legal battles in Chile where local businesses used puns on Hollywood names, such as 'Miel Gibson' and 'Superpan,' often emerging victorious against major entertainment corporations. The outcome of this specific lawsuit is expected by the end of the year, highlighting the ongoing tension between international celebrity rights and local cultural wordplay.
The Guardian