Mercedes-Benz to Integrate Geely-Backed Flyme Auto OS in China E-Class
Mercedes-Benz has entered a strategic partnership with Chinese technology firms Ecarx and Xingji Meizu to integrate the Flyme Auto operating system into its upcoming redesigned E-Class long-wheelbase model. According to sources cited by Chinese media outlet 36Kr, this collaboration aims to enhance the digital experience for consumers in the Chinese market. The new vehicle variant is scheduled for release in China in 2027. Flyme Auto, developed by the Geely-backed entities, leverages the electronic architecture of Meizu, a smartphone manufacturer acquired by Geely in 2022. This move aligns with Mercedes-Benz's broader strategy to accelerate its digital transformation in China, following a previous report that the automaker would invest in autonomous driving startup Momenta and utilize its advanced driver assistance systems in locally built models between 2025 and 2027. By adopting local tech solutions, Mercedes-Benz seeks to remain competitive against domestic rivals who have set high standards for in-car connectivity and software integration. This development highlights the increasing reliance of global automakers on Chinese technological ecosystems to meet local consumer preferences and regulatory environments.
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Mercedes-Benz to Integrate Geely-Backed Flyme Auto OS in China E-Class
Mercedes-Benz has entered a strategic partnership with Chinese technology firms Ecarx and Xingji Meizu to integrate the Flyme Auto operating system into its upcoming redesigned E-Class long-wheelbase model. According to sources cited by Chinese media outlet 36Kr, this collaboration aims to enhance the digital experience for consumers in the Chinese market. The new vehicle variant is scheduled for release in China in 2027. Flyme Auto, developed by the Geely-backed entities, leverages the electronic architecture of Meizu, a smartphone manufacturer acquired by Geely in 2022. This move aligns with Mercedes-Benz's broader strategy to accelerate its digital transformation in China, following a previous report that the automaker would invest in autonomous driving startup Momenta and utilize its advanced driver assistance systems in locally built models between 2025 and 2027. By adopting local tech solutions, Mercedes-Benz seeks to remain competitive against domestic rivals who have set high standards for in-car connectivity and software integration. This development highlights the increasing reliance of global automakers on Chinese technological ecosystems to meet local consumer preferences and regulatory environments.
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