Huawei-backed Aito Outsells Li Auto in June Amid China EV Market Shifts
In June 2025, Huawei-backed electric vehicle brand Aito surpassed rival Li Auto in sales for the first time this year, marking a significant shift in China's competitive new energy vehicle (NEV) market. Aito reported sales of 44,685 units, driven by strong demand for its newly launched M8 crossover, contributing to the Harmony Intelligent Mobility Alliance's record monthly delivery of nearly 53,000 units. Conversely, Li Auto experienced a notable decline, with deliveries dropping 24% year-on-year to 36,279 units due to intense competition from both higher-end and affordable alternatives like Leapmotor. The June figures highlight the volatile conditions facing Chinese automakers in the first half of 2025, characterized by price wars and adjusted sales targets. Other key players showed mixed results: Great Wall Motor and NIO saw recoveries, while Xiaomi faced production constraints despite launching its second model, the YU7. Geely achieved substantial year-on-year growth in NEV sales, nearing half of its annual goal. These developments underscore the dynamic landscape as established giants and newer entrants struggle to scale intelligent driving ambitions while managing profitability pressures.
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Huawei-backed Aito Outsells Li Auto in June Amid China EV Market Shifts
In June 2025, Huawei-backed electric vehicle brand Aito surpassed rival Li Auto in sales for the first time this year, marking a significant shift in China's competitive new energy vehicle (NEV) market. Aito reported sales of 44,685 units, driven by strong demand for its newly launched M8 crossover, contributing to the Harmony Intelligent Mobility Alliance's record monthly delivery of nearly 53,000 units. Conversely, Li Auto experienced a notable decline, with deliveries dropping 24% year-on-year to 36,279 units due to intense competition from both higher-end and affordable alternatives like Leapmotor. The June figures highlight the volatile conditions facing Chinese automakers in the first half of 2025, characterized by price wars and adjusted sales targets. Other key players showed mixed results: Great Wall Motor and NIO saw recoveries, while Xiaomi faced production constraints despite launching its second model, the YU7. Geely achieved substantial year-on-year growth in NEV sales, nearing half of its annual goal. These developments underscore the dynamic landscape as established giants and newer entrants struggle to scale intelligent driving ambitions while managing profitability pressures.
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