ClassPass Named to TIME100 Most Influential Companies 2026 Amid Strategic Expansion
ClassPass has been recognized in the TIME100 Most Influential Companies list for 2026, highlighting its successful evolution from a fitness-only booking app to a comprehensive wellness platform. The company has expanded its services to include salons, spas, and creative activities like group painting classes, aiming to maintain user engagement during periods when members are less focused on intense workouts. This diversification strategy proved effective, with sign-ups for higher-tier plans combining fitness and wellness growing by 90% in 2025. CEO Fritz Lanman emphasizes that offering recovery, beauty, and social experiences keeps the platform relevant to users' broader routines. Furthermore, ClassPass's parent company, Playlist, which also owns Mindbody and Booker, announced a significant merger with fitness-tech firm EGYM in March 2026. Valued at $7.5 billion, this deal aims to integrate software, connected hardware, consumer booking, and workplace wellness into a single global platform. This strategic move underscores ClassPass's ambition to dominate the holistic health and wellness market by connecting various aspects of personal care and fitness technology under one unified ecosystem.
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ClassPass Named to TIME100 Most Influential Companies 2026 Amid Strategic Expansion
ClassPass has been recognized in the TIME100 Most Influential Companies list for 2026, highlighting its successful evolution from a fitness-only booking app to a comprehensive wellness platform. The company has expanded its services to include salons, spas, and creative activities like group painting classes, aiming to maintain user engagement during periods when members are less focused on intense workouts. This diversification strategy proved effective, with sign-ups for higher-tier plans combining fitness and wellness growing by 90% in 2025. CEO Fritz Lanman emphasizes that offering recovery, beauty, and social experiences keeps the platform relevant to users' broader routines. Furthermore, ClassPass's parent company, Playlist, which also owns Mindbody and Booker, announced a significant merger with fitness-tech firm EGYM in March 2026. Valued at $7.5 billion, this deal aims to integrate software, connected hardware, consumer booking, and workplace wellness into a single global platform. This strategic move underscores ClassPass's ambition to dominate the holistic health and wellness market by connecting various aspects of personal care and fitness technology under one unified ecosystem.
TIME